How Informed Are You With Healthcare Marketing To The Hispanic Market?
Because of the major growth of Hispanics in our state, it is important to understand this audience and their healthcare needs. Even with the quickly changing landscape in the U.S., experts think healthcare systems aren’t prepared to adequately treat the Hispanic market. Hispanics have drastically changed the demographics within the U.S. The Hispanic market represents […]
Zigzag Along with Your Customer’s Journey
Recently, I read that 82% of smartphone users research on their phones BEFORE purchasing in store. I was likely one of those people, reading that article on my own smartphone. The fact is that these devices we carry around have fundamentally changed the customer journey. Customers now engage with one another and consume information across […]
