Senior Living Marketing News: Strategic Branding on the Horizon

Strategic Branding on the Horizon

By Agency Creative
March 7th, 2017

Agency Creative is looking outward to a new horizon. Our senior living marketing team has been working diligently with New Horizons Senior Living, an operator of senior living communities across the United States providing Independent Living, Assisted Living and Memory Care services, for the purpose of solidifying their brand story and setting them apart from others in the category.


 
Agency Creative is specifically tasked with positioning the New Horizons brand and designing tactics that include a responsive website that clearly communicates the organization’s brand promise and drives lead generation.
 
 “New Horizons Senior Living is about improving the lives of seniors, while providing peace of mind and transparency to the adult child. We are quite impressed thus far with Agency Creative’s ability to quickly immerse themselves in our business. They understand the audience dynamics involved with targeting the adult children of seniors, and have developed a powerful positioning strategy from which we can launch our brand.”  – Kevin Brown, CIO
 
Over the next few years New Horizons Senior Living’s operating company, East Lake Capital Management, plans to expand its senior living operations across the U.S. As new communities operate under the New Horizons brand, the senior living marketing and strategic positioning Agency Creative is developing and communicating will play a significant role in aligning individual retirement communities with the organizational structure and values of New Horizons.
 
Can’t wait to see how the website conveys New Horizons Senior Livings’ brand story? Check out some of our previous work.

See our case studies >>

Senior Living Marketing News: Strategic Branding on the Horizon

Agency Creative is looking outward to a new horizon. Our senior living marketing team has been working diligently with New Horizons Senior Living, an operator of senior living communities across the United States providing Independent Living, Assisted Living and Memory Care services, for the purpose of solidifying their brand story and setting them apart from others in the category.


 
Agency Creative is specifically tasked with positioning the New Horizons brand and designing tactics that include a responsive website that clearly communicates the organization’s brand promise and drives lead generation.
 
 “New Horizons Senior Living is about improving the lives of seniors, while providing peace of mind and transparency to the adult child. We are quite impressed thus far with Agency Creative’s ability to quickly immerse themselves in our business. They understand the audience dynamics involved with targeting the adult children of seniors, and have developed a powerful positioning strategy from which we can launch our brand.”  – Kevin Brown, CIO
 
Over the next few years New Horizons Senior Living’s operating company, East Lake Capital Management, plans to expand its senior living operations across the U.S. As new communities operate under the New Horizons brand, the senior living marketing and strategic positioning Agency Creative is developing and communicating will play a significant role in aligning individual retirement communities with the organizational structure and values of New Horizons.
 
Can’t wait to see how the website conveys New Horizons Senior Livings’ brand story? Check out some of our previous work.

See our case studies >>


Recommend this article:

Agency Creative is looking outward to a new horizon. Our senior living marketing team has been working diligently with New Horizons Senior Living, an operator of senior living communities across the United States providing Independent Living, Assisted Living and Memory Care services, for the purpose of solidifying their brand story and setting them apart from others in the category.


 
Agency Creative is specifically tasked with positioning the New Horizons brand and designing tactics that include a responsive website that clearly communicates the organization’s brand promise and drives lead generation.
 
 “New Horizons Senior Living is about improving the lives of seniors, while providing peace of mind and transparency to the adult child. We are quite impressed thus far with Agency Creative’s ability to quickly immerse themselves in our business. They understand the audience dynamics involved with targeting the adult children of seniors, and have developed a powerful positioning strategy from which we can launch our brand.”  – Kevin Brown, CIO
 
Over the next few years New Horizons Senior Living’s operating company, East Lake Capital Management, plans to expand its senior living operations across the U.S. As new communities operate under the New Horizons brand, the senior living marketing and strategic positioning Agency Creative is developing and communicating will play a significant role in aligning individual retirement communities with the organizational structure and values of New Horizons.
 
Can’t wait to see how the website conveys New Horizons Senior Livings’ brand story? Check out some of our previous work.

See our case studies >>

News


Featured Video Play Icon

Making a BIG Impact in a Little Bit of Time

Posted on:

What do you do when you’re given three weeks to concept, plan and launch a major fundraising campaign that will help raise adult literacy rates in North Texas?

You take three deep breaths (one for each week) and pour your heart into your work. Because THIS is your chance to do some good in the world.

Read More »

Blog

marketing dashboard , marketing tools 2018

Marketer, Meet Dashboard. 2018’s Must-Have Tool

How to Get Multichannel Marketing Data All In One Place

Posted on:

As marketers in today’s landscape, we’re blessed with a plethora of marketing channels, platforms, and capabilities but also burdened by it. How do we decide which avenues to explore? Which to abandon? How do we track the spend, performance, and effectiveness of each? How can we compare one tactic to another easily? Answer: Marketing dashboard!

Read More »

Contact Us

Agency Creative wants to be your marketing agency. We have years of experience, truckloads of talent and a bottomless supply of enthusiasm. Contact us today.