Social Media Strategy | Mobile Ad Agency

Facebook makes its Home with Android

By Agency Creative
April 12th, 2013

Stop the presses! Smartphones are about to be socialized. As is his habit, Facebook founder Mark Zuckerberg is about to take social media strategy and social networking down a whole new trail. It’s called Facebook Home, an enterprise between Google-owned Android and Facebook. “You’re going to be able to turn your Android phone into a great social device,” explains the Facebook CEO. “Our phones today are designed around apps, not people. We want to flip that around.”

The new Facebook Home basically takes over the Android interface. It trades out your Android homescreen and lockscreen with photos and updates from Facebook and Instagram. Wow! That’s different. This innovative social media strategy dovetails nicely with where the mobile phone use has been headed for a while. Smartphones like the Android and the iPhone are rarely used as a means of phoning friends. Now they are portable hard drives that send texts, play music and access the web to Tweet and catch up on Facebook. All Facebook Home does is the inevitable.

Facebook will utilize its huge base of 680+ million mobile users to introduce the new interface. So if you have an Android phone, expect to receive a message from Facebook inviting you download Home. This will be a different experience. Rather than rummaging through an app store and finding the application, users will be able to download Home directly from the source.

The new Facebook Home reboot is just the thing Android needed as the Microsoft Windows Phone begins to make inroads internationally. Up to now, the Windows Phone was the most socially adept of all the smartphones, allowing users to seamlessly integrate their Facebook friends with their contacts list. But you snooze and you lose.

Although Facebook Home may disadvantage the other smartphones, it could very well revolutionize mobile advertising for mobile ad agencies. Think of it! On a Facebook-centered mobile device, ads via Facebook would be unavoidable. Could top of screen equate with top of mind? It could happen.

We are a Dallas Advertising Agency specializing in Social Media Strategy.

Facebook Home

Stop the presses! Smartphones are about to be socialized. As is his habit, Facebook founder Mark Zuckerberg is about to take social media strategy and social networking down a whole new trail. It’s called Facebook Home, an enterprise between Google-owned Android and Facebook. “You’re going to be able to turn your Android phone into a great social device,” explains the Facebook CEO. “Our phones today are designed around apps, not people. We want to flip that around.”

The new Facebook Home basically takes over the Android interface. It trades out your Android homescreen and lockscreen with photos and updates from Facebook and Instagram. Wow! That’s different. This innovative social media strategy dovetails nicely with where the mobile phone use has been headed for a while. Smartphones like the Android and the iPhone are rarely used as a means of phoning friends. Now they are portable hard drives that send texts, play music and access the web to Tweet and catch up on Facebook. All Facebook Home does is the inevitable.

Facebook will utilize its huge base of 680+ million mobile users to introduce the new interface. So if you have an Android phone, expect to receive a message from Facebook inviting you download Home. This will be a different experience. Rather than rummaging through an app store and finding the application, users will be able to download Home directly from the source.

The new Facebook Home reboot is just the thing Android needed as the Microsoft Windows Phone begins to make inroads internationally. Up to now, the Windows Phone was the most socially adept of all the smartphones, allowing users to seamlessly integrate their Facebook friends with their contacts list. But you snooze and you lose.

Although Facebook Home may disadvantage the other smartphones, it could very well revolutionize mobile advertising for mobile ad agencies. Think of it! On a Facebook-centered mobile device, ads via Facebook would be unavoidable. Could top of screen equate with top of mind? It could happen.

We are a Dallas Advertising Agency specializing in Social Media Strategy.


Recommend this article:

Stop the presses! Smartphones are about to be socialized. As is his habit, Facebook founder Mark Zuckerberg is about to take social media strategy and social networking down a whole new trail. It’s called Facebook Home, an enterprise between Google-owned Android and Facebook. “You’re going to be able to turn your Android phone into a great social device,” explains the Facebook CEO. “Our phones today are designed around apps, not people. We want to flip that around.”

The new Facebook Home basically takes over the Android interface. It trades out your Android homescreen and lockscreen with photos and updates from Facebook and Instagram. Wow! That’s different. This innovative social media strategy dovetails nicely with where the mobile phone use has been headed for a while. Smartphones like the Android and the iPhone are rarely used as a means of phoning friends. Now they are portable hard drives that send texts, play music and access the web to Tweet and catch up on Facebook. All Facebook Home does is the inevitable.

Facebook will utilize its huge base of 680+ million mobile users to introduce the new interface. So if you have an Android phone, expect to receive a message from Facebook inviting you download Home. This will be a different experience. Rather than rummaging through an app store and finding the application, users will be able to download Home directly from the source.

The new Facebook Home reboot is just the thing Android needed as the Microsoft Windows Phone begins to make inroads internationally. Up to now, the Windows Phone was the most socially adept of all the smartphones, allowing users to seamlessly integrate their Facebook friends with their contacts list. But you snooze and you lose.

Although Facebook Home may disadvantage the other smartphones, it could very well revolutionize mobile advertising for mobile ad agencies. Think of it! On a Facebook-centered mobile device, ads via Facebook would be unavoidable. Could top of screen equate with top of mind? It could happen.

We are a Dallas Advertising Agency specializing in Social Media Strategy.

Leave a Reply

You must be logged in to post a comment.

-->

News

Improving Adult Literacy: Agency Creative & LIFT Texas team up in Big D

Agency Creative partners with Literacy Instruction for Texas to bring attention to one of Dallas’ biggest problems

Posted on:

Big D has a big problem and it’s not pretty. The effects are far-reaching and hit closer to home than you would imagine.

Simply put, the problem is adults who cannot read. By 2030, over 1/3 of adults in Dallas will be illiterate. That’s over 1 million North Texans.

Read More »

Blog

To Hashflag or Not To Hashflag, THAT Is The Question - Piping Fresh Blog from Agency Creative, a premier Dallas Marketing Agency

To Hashflag, or not to Hashflag, that is the question. #AgencyCreative

Posted on:

No, that is not a typo, we did not mean hashtag. A hashflag is an image that appears after a specific hashtag when tweeted out and embedded on Twitter. These usually occur during big events such as the Super Bowl or popular holidays. Twitter hashflags, or custom Twitter emojis as they are commonly referred to, will cost you a pretty penny upward of one million dollars depending on the brand campaign, the specs or if you plan to use them for advertising a brand vs showcasing an event.

Read More »

Contact Us

Agency Creative wants to be your marketing agency. We have years of experience, truckloads of talent and a bottomless supply of enthusiasm. Contact us today.

Please leave this field empty.