Allied BioScience: Creating the promise of a healthier world for hospitals, cruise lines and more
Our objective was to promote the company’s game-changing technology of killing pathogens at a molecular level at unprecedented extended periods – five months and more. Clinical trials had proven the efficacy of the new technology – including the killing of Noroviruses. Agency Creative re-positioned and rebranded Allied BioScience, a once small scientific company, into a leading-edge healthcare company. The new branding assisted in opening doors to influencers and decision makers.