Marketing to Millennials Over 73 million Americans are between ages of 24 and 38 and fall into the millennial category. They represent the largest living ...READ

As the digital marketplace expands and evolves, many organizations are diving into the world of behavioral data targeting to better define and capture their target ...READ

Agencies and clients alike generally view advertising awards as validation of the work, a retention and recruitment tool, and a way for agencies to move ...READ

Imagine you are walking down Main Street in Healthcare Town, USA. Stores of all sizes are all around you. The big box stores draw your ...READ

Artificial intelligence. Data aggregation. Analytics. To Lightbeam Health Solutions, a premier population health management technology company based in Irving, TX, these are more than just