Hospitality

Remember back when you could only find hotel reviews in fat little guide books that taught you the secrets of traveling abroad? Now our travel

For years, hospitality marketing catered to the baby boomer business traveler. We used airline points, reward programs and fresh-baked cookies to lure this loyal road warrior

Facebook has once again “tweaked” their algorithms. The result? Only about 2 percent of those who “like” a brand’s page will ever see its post

Today, social media impacts consumer buying decisions in a way few people would have ever imagined. This is particularly true for the hotel industry. A

Successful advertising and marketing thrives on the new, the exciting, the cutting edge. For a new car launch advertisers tease with sheets of silk draped

Hotel Marketing An easy to articulate “elevator pitch” is basic to effective hotel marketing, but you’d be surprised how few hospitality marketing directors have ever