Agency Creative | Less than 1 minute read
Agency Creative | Less than 1 minute read
Scott Schindele | 4 MIN READ
Is billboard advertising still relevant? It’s an interesting question that doesn’t have a simple answer. Edward Boches, professor of advertising at Boston University, believes that
Scott Schindele | 5 MIN READ
Used to be, the only advertising a hospital or doctor did was a one-by-two-inch Yellow Pages ad. Then, an Arizona lawyer sued to advertise his
Agency Creative | 4 MIN READ
Why so glum, pal? Sure, you’re new to TV advertising. There’s no shame in that. That’s why I’ve written this super-cool blog for dummies like
Scott Schindele | 4 MIN READ
As more and more credit union marketers shift their marketing funds from traditional channels to digital channels, it is important that best practices be observed.
Scott Schindele | 3 MIN READ
In 2009, Time Warner Cable introduced the concept of TV Everywhere––a model that allowed subscribers to access television content across multiple platforms. Since that time
Scott Schindele | 4 MIN READ
I am old enough to remember a time when computers were the size of tool sheds, TVs had a handful of channels, and the most
