Mike Scannell | 5 MIN READ
As the digital marketplace expands and evolves, many organizations are diving into the world of behavioral data targeting to better define and capture their target
Andrea Merrill | 5 MIN READ
As a marketer, you’re probably responsible for generating leads and then nurturing those leads so they turn into customers, resulting in revenue for your company.
Kinsey Stewart | 5 MIN READ
No doubt, there is a lengthy spreadsheet floating amongst the office with rows upon rows of data. But is anyone using it to its full
Andrea Merrill | 5 MIN READ
As marketers in today’s landscape, we’re blessed with a plethora of marketing channels, platforms, and capabilities but also burdened by it. How do we decide
Mike Scannell | 4 MIN READ
The web analytics business is booming. Which means a proliferation of sleek digital weapons all promising to provide insight into the ROI of your organization’s
Mike Scannell | 4 MIN READ
No matter the size of your business’s piggy bank, budgeting for digital media to promote your brand has never been more important. Today, both B2B
Agency Creative | 3 MIN READ
Social media is tricky business. Just ask any Social Media Agency. And even though most businesses are quick to set up a Google+ or Facebook
Agency Creative | 3 MIN READ
The big news at this year’s South by Southwest, Austin’s annual music and digital media marketing festival, was Big Data. The term deals with the
