Stryker is a leading medical device maker known for their innovative technology in surgical orthopedics.
The CHALLENGE
Armed with an impressive line of Neurosurgical, Spine, ENT (NSE) and Navigation products, Stryker turned to Agency Creative to connect with a vital audience—neurosurgeons, spine surgeons and ENTs.
The SOLUTION
We created a brand strategy that aligned with the expectations of this hard-to-impress target: a Superior Experience.
With well-branded collateral and a lead-generating website, we showcased Stryker’s industry-leading products, expertise, and customer service in a way that made a genuine connection.
The RESULTS
Our integrated approach unified Stryker’s product offerings, articulated precision and expertise and help cement the Stryker brand in a critical market.
63
awareness lift year-over-year of NSE and Navigation divisions
