Agency Creative creates Brand Initiative for SFMG Wealth Advisors

Agency Creative creates Brand Initiative for SFMG Wealth Advisors

Agency Creative recently completed an integrated brand initiative for SFMG Wealth Advisors, a Dallas-based wealth management group. SFMG Wealth Advisors is an Independent Registered Investment Advisor group offering fee-only financial planning and investment strategies based on an individual’s life stage and goals.

Do User Generated Reviews Influence Hotel Booking?

Do User Generated Reviews Influence Hotel Booking?

Today, social media impacts consumer buying decisions in a way few people would have ever imagined. This is particularly true for the hotel industry. A recent study conducted by Pennsylvania State University sheds light on how user-generated reviews and ratings impact individuals looking to book a trip out of town.