One year following Hurricane Harvey
Today marks the one-year anniversary of Hurricane Harvey hitting the Texas coast. My personal experience in helping with rescues, affects me still to this day. The things I saw and experienced were both amazingly good, and horrendously bad. And I would do it all again. This is my story from one year ago today. When […]
You Absolutely Need a Food Photographer. Here’s Why.
With smartphones and social media, it seems like everyone is a photographer these days. Especially when it comes to food. So, if your business is food, you might be thinking, “I don’t need a professional food photographer. I can just snap a pic in portrait mode.” Well, hold that thought. Because you absolutely need a […]
Is Billboard Advertising Still Relevant?
Is billboard advertising still relevant? It’s an interesting question that doesn’t have a simple answer. Edward Boches, professor of advertising at Boston University, believes that although billboards may feel like a throwback, they are one of the few remaining shared public marketing experiences. “Given the fragmentation of media (digital, social, on-demand TV),” argues Boches, “there are […]
