A Campaign Showcasing How to Turn Meals into Moments
Agency Creative is excited to announce a recent campaign created for Ziosk, a technology company that pioneered the original pay-at-the-table devices used at Texas Roadhouse and other casual dining restaurants. The company has since evolved to provide a suite of modern tech solutions for the hospitality industry.
Ziosk had tasked Agency Creative with developing a campaign featuring their Pro Server Tablet at the Restaurant Leadership Conference, a high-profile industry tradeshow attended by C-suite executives from major restaurant chains nationwide.
The goal was to reintroduce the Ziosk brand to the market and solicit qualified leads through a new message and compelling creative approach. The messaging largely revolved around how Ziosk provides end-to-end experiences, a secure system, and intelligent “next-gen” solutions. In doing so, we wanted to showcase the innovation that characterizes the Ziosk brand through a clean, elegant, and sophisticated creative approach.
“The most exciting thing about partnering with Ziosk is that their technology platform has a true point of difference,” said Scott Schindele, Vice President Client Services of Agency Creative. “Our job was to effectively merchandise the product benefits in a highly visual manner so as to strike an emotional chord with the executives who are the primary decision makers.”
