Twitter Faces the Music
Social Media Strategy just received another shock to the system: the launch of Twitter #Music. Essentially, Twitter #Music is a music app that leverages social media to help folks discover new songs, new albums, new artists. Sounds familiar? Right. Twitter #Music is delicately treading on Spotify’s toes. But there’s a major difference. Spotify limits the […]
Mining Big Data
The big news at this year’s South by Southwest, Austin’s annual music and digital media marketing festival, was Big Data. The term deals with the collection of data sets so large and complex that it eludes our current tools of collection and analysis. Digital Media Marketing gurus, analysts and eggheads discussed the implications of this […]
Facebook makes its Home with Android
Stop the presses! Smartphones are about to be socialized. As is his habit, Facebook founder Mark Zuckerberg is about to take social media strategy and social networking down a whole new trail. It’s called Facebook Home, an enterprise between Google-owned Android and Facebook. “You’re going to be able to turn your Android phone into a […]
Twitter TV: The Next Big Thing in Social Media Strategy
Since its inception, Twitter has proven itself a game changer in social media strategy. It has quickly become the essential social media sidekick for any major television event. From Presidential inaugurals to Super Bowls to the Oscars, the social media elites have used their tweets to comment on Michelle Obama’s bangs, Joe Flacco’s fumbles and […]
