Agency Creative is excited to announce our recent new account win of Navitrans. Headquartered in Belgium and backed by Valsoft/Aspire Software, the company is well known in Europe as a SaaS provider with a deep knowledge of the logistics industry who delivers state-of-the-art technology and out-of-the-box functionality.
While Navitrans has a strong footprint in Europe, the company has a significant opportunity to penetrate the US market and have subsequently tapped Agency Creative to lead this new initiative. Agency Creative will be positioning the brand in the US while looking to leverage Navitrans’ unique offerings, including their partnership with Microsoft.
“Navitrans has a powerful brand story to tell, given their robust platform that consistently delivers the best outcomes for their customers,” said Scott Schindele, VP Client Services of Agency Creative. “We’re looking forward to bringing their brand to life in equally powerful ways.”
Agency Creative will be developing a strategic brand positioning, new brand campaign concepts, and a communications plan for Navitrans. An integrated marketing campaign will follow, including digital, social, tradeshow and other mediums.
“It was evident that Agency Creative possessed the kind of strategic thinking that we needed to effectively penetrate this very important market, grow our online footprint, and attract new customers,” said Naivtrans CEO Heinz Helewaut. “We’re very much looking forward to seeing our brand emerge in the US in 2022.”
Needless to say, we’re looking forward to telling Navitrans’ brand story in a unique and powerful way!